Climbing Trees Review

September 16th, 2014

Climbing Trees is a company that is offering various services focused on improving website performance. They have been present on the market for 4 years now and the services they are offering are constantly growing. Content marketing, PPC campaigns, social media marketing, SEO, media planning, affiliate marketing and web design are some of the services which are offered by Climbing Trees and used by dozens of satisfied website owners each month. Their web design service is especially popular and if you take a look at their website’s design you can easily tell why.

Once you enter http://www.climbingtrees.com/ in your browser you will notice how unique their website’s design is.  The interface is user-friendly and you can easily find the details about all the services they have to offer. The whole design is focused on finding the information you need easily and on top of that they have solid content and functionality on their home page. Right below the services you can see the clients they had in the past which is a great way to point out the experience they have.

The site works perfectly with every browser we’ve tried – Internet Explorer, Mozilla Firefox, Google Chrome etc. It also works perfectly on mobile devices. The loading speed is very fast.

What we found really interesting about this website’s design is the style that seems to be perfectly aligned with their brand in terms of graphics, colors, feel etc. They keep the same style for each section of their website.

Overall, the design of Climbing Trees website is a great example of their work in this field and the other services they are offering.

How to design your ecommerce website to receive more sales

August 19th, 2014

A couple of ideas to improve sales on your e-commerce platform. This write up gives you a couple of concepts on how to improve your design so it’s easier for your customers to understand what to do when they visit your ecommerce website for this first time and how to make it easier for them to checkout.

Ensure that navigating your site is easy and straightforward for your customers.

Trying to find a product on a site with confusing navigation can lead potential customers to simply give up and go elsewhere to complete their purchase.

Think about your navigation elements before you start putting products on your site. Ensure that if you have created an item category that it has at least a few items in it, or this will appear confusing to your customers. Make it easy for customers to use your site.

Avoid long and confusing checkout processes

One of the most harmful mistakes an ecommerce site can make is to overcomplicate the checkout process. While this can be a golden time to get customer information for marketing purposes it is important to weigh this opportunity against the possibility that you might put your potential customer off checking out at all. It is vital to make it as easy as possible for your customers to give their information and complete their order.

Ideally you should have a single page checkout followed by a confirmation page before the order is submitted. In addition avoid the requirement to create an account before ordering as this can also cause customers to click away from your site before ordering

Effective Product Images will improve your ecommerce sites look and feel

As you are an ecommerce site it follows that customers will not be able to handle the products you are selling. Therefore you need to recreate this feeling for them through effective product imagery.

Ensure that you provide large images either directly on the product page or else via a clickable zoom in feature. Your aim should be that users can view your images as large as is practical. You should also offer more than one product image for each item. Make sure that you provide enough views of a product so that customers feel confident that they know what they are getting.

Put the focus on your products

The goal of your site is to sell your products Make sure that the focus of your site is on the displaying and promoting of your products and not on elaborate site design or animations.

Every design element on your site should relate to the type of product that you are selling and the kind of business that you are. Everything on your site should be aimed at showing off your products in the best light. This will impact on your choice of colour scheme through to the language that you use on your site.

Utilise technology to track your customers.

Rather than asking for registration, let customers know that their cart will be saved so that they can return at a later date to complete their purchase. By use of tracking technology, filled shopping carts can remain in place for customers, making it more likely for them to click through and complete their purchase

Add Web 2.0 components.

Blogs, customer forums, reviews and other similar tools can give visitors a reason to return to your site. Seeing a community of other customers will provide reassurance that your business is reliable and other people trust it to fulfil their needs. Customers value the option to leave feedback and in turn this provides you with useful marketing information.

Kickstart My Ads Review – UsingKickstartMyAds.com for Crowdfunding

June 21st, 2014

A lot of people have probably read about the importance of crowdfunding. They’ve seen videos, heard podcasts, read blog posts, and even caught soundbites on their local news station. Although a lot of the things that they’ve heard about might sound easy, crowdfunding can actually be quite difficult for the inexperienced marketer. There is a fine line between being funny, edgy, or friendly, and doing something that actually converts the target audience into backers. In the age of social media where running ads can be very complex, it is always a good idea to seek professional help with a crowdfunding campaign. At least that’s what many crowdfunders wish they were told earlier in their campaign! If you want to get funded on Kickstarter, rarely does anyone do it all on their own. When launching your project on a site like Kickstarter, it is a good idea to call on the talented professionals over at KickstartMyAds.com. This company has a lot of experience and success with Kickstarter projects. They can can help anybody get massive supporters from Facebook turn your project into a roaring success.

What makes Kickstart My Ads so unique and special is the fact that it is the only program that is specifically built around the idea of using Facebook ads for Kickstarter. This is a huge advantage since it allows people access to a quality service that fits exactly with their crowdfunding needs. With hundreds of millions of potential customers who might see a targeted Facebook ad, Facebook is definitely something that every crowdfunder should capitalize off of. It is the primary source for crowdfunding campaigns to find new contributors. Doing so will allow them to reach the widest audience possible and find as many potential investors as they will need. The service is wonderful for this and really helps to save time and energy when marketing. It also saves money, because the average crowdfunder is often new to Facebook marketing and running targeted promotions.

What makes KickstartMyAds.com such an effective tool is its methodology for finding potential investors. Because of the fact that Facebook is an infinitely vast website with millions of potential customers, traditional advertising can be rather hit or miss. This service solves that problem by narrowing down the audience until it only targets people who would be interested anyway. The company filters the users through an algorithm and advanced targeting, so it only places ads where your perfect audience people will see them. By doing this the ads are delivered to people who are already interested in the subject matter. This saves a lot of time and prevents marketing funds from getting wasted on people with no interest in your crowdfunding campaign.

Another great feature that KickstartMyAds.com offers is its simplicity. New marketers are going to have a hard time learning about advertising, so KickstartMyAds makes it easy. This is especially difficult for small scale projects where the entire team might only be a handful of people. To avoid this issue KickstartMyAds.com is willing to take over the entire marketing campaign from start to finish. They targeted my perfect audience, created my ads, launched them, and managed the promotion throughout my campaign. The even sweeten the deal by sending you live ad reports through your campaign so you can see how your promotions are performing across Facebook. This allows people to stick to the project and focus on what they do best, rather than learning over-complicated ad manager programs.

Anyone who is serious about driving new supporters running a successful Kickstarter campaign needs to check out  Kickstart My Ads. The service is easy to use and targets ads directly towards people are interested in your project. Also, no other service makes the guarantees that they do! With KickstartMyAds you know you’re reaching your target martket, so there is no wasted time or money. Instead people get the results that they need and can maximize their exposure in no time at all. This is a wonderful service and one that everyone who is trying to market a crowdfunding project on Kickstarter or even Indiegogo should consider using ASAP.

Crowdfunding is a marathon, not a sprint. Keep going and finish strong!

The Mastery Process, by Anik Singal

June 16th, 2014

Because I own a successful business and teach others how to start their own, a lot of people act like my success happened because I was born that way.

It’s like the moment I came into the world, I was destined to be successful.

The reality is very different.

You aren’t born with the skills you need to become successful. Regardless of what you’re pursuing – whether it’s financial success or attaining your ideal weight – you’ll need to develop yourself.

With every skill, there is a mastery process that you go through to develop them. It’s inescapable.

If you want to do big things, you need to understand this process and how to use it to your advantage.

The first thing you need to know about mastery is that it’s a journey, not a destination.

There is no instant gratification here. To become a master at anything, you need time and you need consistency.

Throughout that journey, you also need to simultaneously learn and practice.

If you just learn, then you’re an information junkie: you know a lot of theory but can’t actually use what you know.

If you just practice but don’t learn, then you’ll make your journey A LOT more difficult because you’ll have setbacks that you wouldn’t have if you were learning from people who have been through the journey before you.

When you learn AND practice while you’re mastering a new skill, then you can make significant progress QUICKLY.

The thing though is that even if you learn the best information out there and even if you practice consistently, your development will not be a straight line from where you are now to mastery.

Instead of looking like a straight line, your progress will look a lot like stairs.

That’s because as you develop, you’ll experience plateaus. These will be periods where your progress will stall or even go backwards.

 

These are the critical moments that separate masters from dabblers.

If you’re a dabbler like most people are, you’ll hit your first plateau, get frustrated, and quit.

However, if you are a master, then you’ll hit these plateaus and plow right through them. When you look back at your journey, those will be the moments that stick out the most to you.

The reason plateaus are so challenging is because that’s when all the things you have naturally working against you come out in force.

Here are some of the obstacles you’ll run into at these plateaus…

– Your desire for instant gratification

– Your resistance to change

– Your ego will all work feverishly to convince you to stop.

These are all serious challenges. When you think back on times where you haven’t achieved as much as you wanted, these were probably things that got in your way.

Most people crumble in the face of them.

In these moments, your willpower will be tested. Whether you pull through or not depends on how badly you want it, along with the external motivators you’ve created to push you forward, like accountability.

If you want it bad enough, and if your external motivators are strong enough, then you will blow through the plateau and continue making progress again.

If they’re not strong enough, then you’ll add this to one of the many things you just dabbled in and ran away from.

There are two ways to smooth out the mastery process.

1. Get a highly motivated partner.

It is a lot easier to push through your plateaus when you have somebody by your side going through the same struggles. The key is that this person needs to be as or even more motivated to succeed as you, otherwise they might do more harm than good.

2. Find a mentor

Mentors are terrific assets when you’re developing a new skill. They’ve gone through the same journey, know the challenges you’ll run into and can give you valuable feedback to help you get to the next level.

They can also give you a good kick in the butt when you think about quitting! Believe me, there have been plenty of times when a mentor figure was able to give me a good kick in the butt when he needed it.

If you persist through your plateaus, then it’s just a matter of time. Just keep learning and keep practicing, and over time you will become a master at whatever you set your mind to.

About the Author:

Anik Singal is a Founder and CEO of Lurn, Inc., an e-learning company with a mission to change the world by creating information entrepreneurs worldwide.

Follow him on at Twitter

 

Search Engine Optimisation in 2014

May 27th, 2014

One of the biggest reasons why most businesses will never reach their full potential is their failure to implement an effective SEO plan. While skills such as content writing, video marketing, and back linking is an invaluable asset, too many business owners treat it as a hobby as opposed to an integral part of running their company.

Undoubtedly, most businesses would benefit from treating SEO as part of their business. However, for most people, technical skills do not come naturally. Employers, especially baby boomers, don’t want to sacrifice time spent on building their bricks and mortar business for learning the finite details of how to implement software. They also don’t want to sacrifice the precious morsels of time they get to spend with their family. This argument is in step with what most business experts agree to be the best strategy to run a competitive business in the 21st century. That is, outsourcing the required SEO work to a local SEO firm or virtual assistant. While these places typically charge flat fees, working with them is always one of the most practical and economical decisions a business owner can make.

Outsourcing SEO to the experts may sound too good to be true. It isn’t, provided you are working with a reputable and experienced team. By outsourcing, you are ensuring that the daily operations run optimally. Everyone is playing to his or her strengths and no time is wasted on learning. An effective search engine optimisation plan will ensure that you can turn 2014 into your best year yet!

 

How to Find a Good Web Marketing Company in the UK?

May 22nd, 2014

Hiring a web marketing company today is not a luxury, it is a necessity. With the growing popularity of the internet in the UK, more and more companies are trying to improve their online presence. If you are an UK business owner looking for a good web marketing company we suggest you follow some of these tips.

First of all, don’t judge the quality of one company based on the size of that company. So if you have found a web marketing company that has some well known companies as their clients don’t expect to have the same treatment because in most cases these companies are outsourcing their work.

Instead of paying small amount of money to big companies try to increase your budget a little bit and hire a smaller web marketing company. In this way you can be sure that you will get the needed attention and you can expect the best results.

Try to find out if the company has experience in your niche especially if it is some niche that is not very popular. It is always a good idea to work with people that had success in that niche because they can achieve the same results again and they can do that fast.

Finally, try to do some online research. Use some of the popular search engines and type web marketing uk reviews and see what other people are talking about some of the popular web marketing companies in the UK.

Buying PHP Scripts Online

May 11th, 2014

If you run a business or website, chances are you already have enough on your plate. While coding is an invaluable skill, it takes a fair amount of time to learn. The harsh reality is that educating yourself won’t do anything to pay off the growing pile of bills stacking up in your mail.

If you don’t have the time to code PHP scripts don’t panic. CodeBasket has made coding their business. They provide top quality and reliable scripts for webmasters. Whether you own an e-commerce site or pay per click advertising sites, you’ll be engrossed by the plethora of different affordable goodies on CodeBasket. If you are looking for a safe and reliable source to buy php scripts online, your search is over.

If you run a local business or are the “tech guy” for a local business you’re probably under a lot of pressure. No one likes to let anyone down; especially if it’s the local mom and pop variety store you always frequented as a kid.

Even if you are an amateur marketer or salesperson, you’ll be inspired by the limitless potential of harnessing the power of

While there are a no shortage of scripts to help monetize the web for small business, one can’t forget the meat and potatoes of every professional site. Regardless of how great your product or service is, browsers will become frustrated and leave if the site is disorganized and impossible to browse. This is why we have everything from dependable templates for images and media to scroll and navigation tools at your fingertips!